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Michelle Fazaeli

Posted on Feb 25, 2013 by in Studio | 0 comments

Lemonade Stand

Founder at

MishMatch

Bragging Rights

Harvest: just starting revenue


Fertilizer: bootstrap raised


Roots

Nationality: American (USA)


Currently in: United States

(Florida)

Seeds (story starters)

  • First venture as a child
  • Running out of money

View Other Heroes

Lemonade Story:

I've used my 401k to build it and can't remember when I slept last - worrying about whether I should just get an easy job!

Entrepreneurial Adventures:

Motivation for Going Into Business:

I'm unemployable! Over qualified for everything or not qualified enough because of a degree. Tired of working for idiots and making them look good and not getting recognized for it but instead considered a threat! I'm way to talented for the corporate B.S. and not a morning person or meeting kinda girl :-) Furthermore, some of the most successful people are college drop outs! I told myself if I just sold one package through marketing to the public I knew it would work! Well, I sold that package and I continue to sell them, and I know this could be huge!

I quit my stressful job and started my own business. Ideas are best only when implemented. The main challenge has been financing the project and marketing costs. It’s working with minimal advertising investment so I can only imagine the results with a little money to put into it! I’ve used my 401k to build it and can’t remember when I slept last – worrying about whether I should just get an easy job!

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